i likes my coffee. ain't no denying that. and yeah, i'm a sucker for the overpriced light mint mocha chip frappuccino that comes from the giant corporate whore that it is starbucks.
now, i ain't no financial know it all either, but when the the starbucks started popping up on every corner in the salt lake valley, my head shook and i had to laugh. not because coffee wouldn't sell well in our mormon mecca. au contraire...the faithful need to have a vice and i think the next step up from a diet coke is a frothy coffee smoothie--yum yum (i'm proof!)
i had to laugh because it was only a matter of time before all those trendy coffee houses would take a hit from our stellar economy.
so this morning when I awoke to news that starbucks would be closing 600 stores, i had a good snicker because my prediction was spot-on and then i felt a pang of sadness for the thousands of college students trying to squeeze out a buck and hopefully a better life in the process.